Beer and football is a tried and tested partnership. They go hand-in-hand like fish and chips. Like Gary Lineker and Walkers crisps. Like Arsenal and, well, 4th. You just don't get one without the other. This is probably why these beer-inspired Euro 2016 kits by graphic designer Chris Hughes look so good.
From Carling in England to Sagres in Portugal and Efes in Turkey, he has redesigned the kit of each nation competing at Euro 2016 to sport their foremost beer brand on the front of the shirt. Take a look at the fantastic concept kits below!
You can follow Chris Hughes on twitter here for more brilliant work.